femfreq:

LEGO announced that after 4 years of intensive research, they have finally come up with a LEGO product that fulfills the desires of “how girls naturally build and play.” This new theme is called LEGO Friends and it’s a pink and purple, gender segregated, suburban wasteland populated by Barbie/Bratz style dolls.  Many parents, educators, feminists, and media critics have spoken out against LEGOs attempts to separate girls into their own stereotypical isolated enclave within the LEGO universe.

In part 1 of my two part LEGO and Gender series, I’ll explore how LEGO went terribly wrong with LEGO Friends and provide a brief history of LEGO’s ridiculous and slightly hilarious attempts to market to girls since the late 70′s.  In part 2 I’ll delve into LEGO’s intentional strategy to market almost exclusively to boys since the mid 80′s by developing and marketing sets that are male identified and male centered.  In conclusion, I’ll offer LEGO a couple of suggestions that they can consider when creating and marketing new products.

For more information, links and a full transcript visit Feminist Frequency

steveholtvstheuniverse:

wingyswonky:

misspixnmix:

yamino:

narrativepriorities:

peripatetia:

turnabout:

huffposttv:

Kristen Bell’s sloth meltdown on “Ellen.”

I AM LAUGHING SO HARD. She is the best.

dying.

TEARS OF LAUGHTER

(okay and also the in-show footage made me a little weepy)

I barely know who Kristen Bell is, but this segment’s charm is above such petty concerns.

Oh my god, that is the cutest breakdown I’ve ever seen. XD;;

Sloths just have that effect on some people.

I have never laughed so hard at a video in a long time. She is too precious

ELLEN…

pajipajipaji:

lifelike81:

so i said i was going to do a giveaway when i hit a certain number of followers and i am FINALLY able to do it! so… rules.

• reblog this post once a day only, winner will be picked by a number generator.
• likes don’t count
• you don’t have to follow me to win but all my followers are appreciated!
• contest ends wednesday february 1st
• good luck!

WHAT YOU WIN:

a pair of custom foam and resin antlers or horns. i can replicate most animals or can make a pair from a fantasy animal. max length of the horns is 18” and they can be mounted on a headband, or clips.

edit: i have been getting a TON of questions asking if i have these for sale or if i do commissions. i will be making some and posting them for sale in my etsy store when the giveaway is finished. they will range in price between $30 and $120. thank you all for your interest!!

i keep forgetting to reblob this :X

inkydonkey:

oh god, my heart

yijingi:

it’s so fluffy (~≧◡≦~)

(Source: opast)

moonlit-lace:

oryasmic:

the-absolute-funniest-posts:

foxmurphy:

I can’t decide which is more awesome, that Peter Pan is taunting Darth Vader, or that the stormtroopers are wearing Mickey Mouse hats. 

I. Love. You.